CHOOSING A BANK THAT'S RIGHT FOR YOU

CHOOSING A BANK THAT'S RIGHT FOR YOU

It is important to select the right bank. Do NOT choose any bank-be

fussy! There are two main objectives to seek when searching for a

new bank.

1.)Find a bank that is agressively seeking new business.

2.) Choose one with which you can develop a personal relationship.

To select a bank that is agressive, simply watch for extended

advertising campaigns. They are very costly, and must bring in new

business in order to be continued.

Look also for smaller banks, ones with just a few offices. They tend to

be more agressive, more lenient on qualifications, much friendlier and

more personalized in the service they offer. They are forced by nature

of their competition to be more flexible.

With the small, independent bank, you will get friendly service, and

often will be called by name. The tellers remember you and do not

need to request your identification every time you want to cash a

check. Small banks do not have a large loan committee that spends

lots of time shuffling papers.

They may however, stall your loan ap-plication for a day or so in order

not to appear too anxious! Its a minor issue...and not one to be overly

concerned about.

Big banks seem to have forgotten that the customer is number one.

You will be far more pleased with your small bank and your

personalized service when it comes to getting loans and other

services for your own business.